Sunday, January 4, 2009

Producing a TV Show in Alaska!






My name is Joe Sousa and I am a field producer of a new show tentatively entitled "Alaska Unleashed." The show will premiere on the Discovery Channel's Alaska week later this year. For the next month I will be up in Alaska field producing and writing for the show. A lot of what I do professionally is very similar to the skills and concepts that you guys are learning in Ms. Ventura's class, so she's asked me to do a daily blog documenting my experience doing the program. Over the next month I'll blog about the tasks involved in making a TV program in very harsh conditions under a very tight deadline. I'll also do some profiles of members of the team up here, including editors and camera persons. Finally, I'll probably talk a lot about what its like to be up in Alaska and what makes this such a special and spectacular place. Oh, and of course I'll try to put up as many cool pix and videos as I can.

But most importantly I'd like to do my best to start a dialog with you. I'd love to hear your comments, your reactions, and add to discussion topics that you care about. This is the first blog I've done, so you'll have to forgive me if I'm a little slow figuring everything out.

Tomorrow I'll start off by describing what exactly a 'field producer' does and how the whole team fits together up here. But I'd love to hear any questions you guys have initially about producing TV shows or topics that you'd like me to cover. Do you guys watch the Discovery Channel? What are some of your favorite shows? What is it about those shows that you think is so cool? To you, what's the coolest thing about Alaska?

Like I said, fire away with any questions--that will help me think of things to write about. I look forward to hearing from you. Oh, and check out a moose that came in to give us a closer look!




Saturday, January 3, 2009

Television Show Project


Welcome Back!
At this point we have written our scripts about the history of TV and recorded our sections in the TV studio. Now we are ready to edit.

During the course of this process you will be corresponding with a real TV producer who is currently in Alaska working on a TV show for the Discovery Channel .
Please take a minute and visit the Discovery Channel website to see some of the programming Discovery produces.

In your correspondence with the TV producer, make sure to ask questions based on the subject he is talking about. For example, you might want to ask him about producer's role is on the show. Or, how many people are working on the show? What are the conditions like? What are some of the challenges?

While we are blogging with the TV producer we will also be editing our own TV show about the history of television.

Here are the step we are going to take to accomplish that:

1) Watching the "raw footage"
2) Editing down the "raw footage"
3) Transferring the usable footage to your computers
4) Importing into iMovie
5) Editing in iMovie, eventually adding music and pictures
6) Putting it all together
7) Presentation on WCATV

This process should take a couple of weeks. You will be graded on the outcome of your edited piece, effort, and participation in this process. Keep in mind this grade is in conjunction with the initial stages of the TV project (writing the script and recording).

Lets make a TV show!

Friday, December 12, 2008

The Persuaders



http://www.pbs.org/wgbh/pages/frontline/shows/persuaders/view/


Answer the questions. Start another posting if you run out of room!

What in "The Persuaders" surprised you? Name one new thing you learned about marketing or politics from watching the film. Name one new thing you learned about yourself from watching the film.

* "The Persuaders" begins by questioning the increase in the amount of advertising we typically encounter in our daily lives. How would you assess the amount of advertising you see? Too much? Too little? Just right? In your view, what difference does it make to know that people today see much more advertising in their daily lives than people 20 or 30 years ago?

* What surprised you in the descriptions of how much demographic information marketers have about potential customers? What kinds of information would you be willing to share about yourself or your family in order to: enter a contest? Get a discount? Get online? Get a cell phone? Use a credit card? Would you be willing to reveal your name, address and phone number? What music you listen to or your favorite snacks? The grades on your last report card? How much your parents earn? What medications people in your family take? What kinds of information would you want to keep private and why?

* In "The Persuaders," marketer Kevin Roberts uses the term "lovemarks" to identify brands to which people are loyal even when devotion is not logical. Are there brands (or music) to which you are devoted? When you stop to think about it, is your loyalty to any particular brand logical or a "lovemark"? If purchasing a particular brand isn't logical, why would you (or other people) do it?

* Advertising executive Douglas Atkins argues that purchasing branded merchandise now provides that same sense of belonging that was once provided by community institutions like schools, churches, civic groups, or fraternal orders. What provides you with a sense of belonging or identity? What role, if any, does marketing play in what you identify with or where you hang out the most?

Wednesday, December 10, 2008

Poet Regie Gibson Performs @ WHS


(FYI THIS PERFORMANCE IS TAKEN FROM YOUTUBE AND NOT DONE AT WHS)

WHO IS REGIE GIBSON?

WHAT DID YOU THINK OF HIS PERFORMANCE YESTERDAY?

WHAT CAN YOUR REMEMBER ABOUT HIS VIEWS ON POLITICS, WOMEN, LIFE, AND ART?

Thursday, December 4, 2008

College May Become Unaffordable for Most in U.S.

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Read this article and comment:

http://www.nytimes.com/2008/12/03/education/03college.html?em

What do you think of the soaring cost of college?
How important is it for you to go to college?
What are the other options besides college?
Are you willing to obtain debt in order to go to college?